TikTok, Instagram Add Resources for Users Affected by Negative Body Image


TikTok and Instagram are trying to do more for users who are suffering from body image issues. Both apps are partnering with the National Eating Disorder Association (NEDA) to provide resources for users who may be in need of support.

TikTok and Instagram Tackle Body Image

Poor body image is one of the many negative side effects of using social media, which is why TikTok and Instagram are making an effort to combat this issue. While Instagram unveiled its efforts in an About Facebook blog post, TikTok outlined similar changes in a post on the TikTok Newsroom.

Instagram body image

Image Credit: Instagram

When users of either platform search for terms related to eating disorders or body image, Instagram and TikTok will connect users with relevant resources, like NEDA. Both platforms will also provide tips on self-care and how to combat negative thoughts.

Additionally, Instagram and TikTok are teaming up with NEDA to run informative campaigns during National Eating Disorders Awareness Week.

Instagram will be sharing informative clips on Reels during the awareness week. Meanwhile, TikTok has started promoting #NEDAwareness, and plans on introducing permanent public service announcements on certain hashtag pages, such as #whatieatinaday or #emotionaleatingtips.

TikTok body image campaign

Image Credit: TikTok

Although TikTok and Instagram are rolling out short-term campaigns to tackle body image issues, it’s good to see that both platforms are implementing more permanent support systems as well. You can’t always rely on social platforms to support your mental health, which is sometimes why it’s best to take a break from social media altogether.

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